The Influence Of Service Accessibility, Service Innovation, And Service Quality On Public Satisfaction At The Tamalate District Office, Makassar City
DOI:
https://doi.org/10.37476/presed.v3i1.100Keywords:
Service Accessibility, Service Innovation, Service Quality, Public SatisfactionAbstract
This study aims to analyze the effect of service accessibility, service innovation, and service quality on public satisfaction at the Tamalate District Office in Makassar City. Public organizations play a vital role in providing effective governance and services to citizens. However, challenges such as delays, limited innovation, and inconsistent quality often affect service performance. The study employs an explanatory quantitative approach with a sample of 100 respondents selected using purposive sampling. Data were collected using a structured questionnaire and analyzed through multiple linear regression. The results show that service accessibility, service innovation, and service quality each have a positive and significant influence on public satisfaction, with service quality being the most dominant factor. The findings highlight the importance of enhancing service quality, adopting digital innovation, and improving accessibility to strengthen public trust and satisfaction.
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